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ALTBalaji es una plataforma india de video bajo demanda basada en suscripción que es una subsidiaria de propiedad total de Balaji Telefilms Ltd. [2] [3] [4] Lanzada el 16 de abril de 2017, ALTBalaji es la incursión del Grupo en la esfera del entretenimiento digital para crear OTT original contenido. [5] [6] La plataforma tiene alrededor de 34 millones de usuarios pagos. [7] [8]

Plataformas [ editar ]

ALTBalaji está disponible en 32 interfaces diferentes para sus espectadores. [9] El contenido está disponible en dispositivos móviles y tabletas ( teléfono Apple , iPad de Apple , teléfono Android , tableta Android), navegador web ( navegador de escritorio), Android TV y Windows ( PC con Windows , Windows Mobile , tableta con Windows). . [10] [11] [12] [13]

Su sitio web afirma que la plataforma es el banco de contenido más grande visto en India . [14] Las historias van desde el drama, la comedia y el romance hasta el thriller , el crimen y el misterio . [15]

Muestra [ editar ]

El sitio web indica que la plataforma exhibirá más de 250 horas de contenido original con un nuevo programa cada mes, con 32 nuevos programas alineados en el primer año, con los mejores actores y directores de la India . [5] El banco de contenido también incluye más de 100 horas de contenido para niños, así como programas regionales urbanos en bengalí , hindi , marathi , punjabi , tamil y muchos más idiomas. [16] [17] [18] [19]

Other Entertainment[edit]

Movies[edit]

Bollywood hits with details of release year, duration, star cast, language, and genre are available on the platform. This includes hits from prominent Bollywood actors including John Abraham, Sunny Leone, Akshay Kumar, Sidharth Malhotra, Sonakshi Sinha, Emraan Hashmi and more.[84][85]

Controversy[edit]

An FIR has been filed against filmmaker Ekta Kapoor alleging an insult to the national emblem, Hindu gods and army personnel in ALTBalaji’s XXX (web series). Ekta’s representatives have since said that the controversial scene has been removed.[86]

See also[edit]

  • Video on demand
  • Over-the-top
  • Sony LIV
  • Hotstar
  • Netflix
  • Balaji Telefilms
  • Voot
  • Ullu App

References[edit]

  1. ^ a b www.ETBrandEquity.com. "Balaji Telefilms kicks off its homegrown OTT platform 'ALTBalaji' – ET BrandEquity". ETBrandEquity.com. Retrieved 19 September 2020.
  2. ^ Paul, Binu (14 August 2015). "TV serials & movie producer Balaji Telefilms launches online platform with original digital content". VCCircle. Retrieved 12 May 2017.
  3. ^ "ALT Digital Media Entertainment Ltd. – Balaji Telefilms Ltd". Balaji Telefilms. Retrieved 12 May 2017.
  4. ^ Paul, Binu (13 August 2015). "Balaji Telefilms Launches ALTBalaji Mobile App". CNN-News18. Retrieved 12 May 2017.
  5. ^ a b Jha, Lata (14 April 2017). "Balaji launches online streaming platform ALTBalaji". Mint. Retrieved 12 May 2017.
  6. ^ "बालाजी टेलीफिल्म के एप 'ALT बालाजी' के लॉन्च पर नजर आए इंडस्ट्री के तमाम सितारे". ABP Live (in Hindi). Retrieved 12 May 2017.
  7. ^ Team, AnimationXpress (30 April 2020). "ALTBalaji garners 34 million-plus cumulative subscriptions till 31 March 2020". AnimationXpress. Retrieved 10 December 2020.
  8. ^ "With an average of 17,000 new subscriptions/day, ALT Balaji has become the viewers' first choice during the lockdown!". Box Office India. 16 July 2020. Retrieved 10 December 2020.
  9. ^ "ALTBalaji eyeing 4–5 mn subscribers in 3–4 yrs; to create content for children". Moneycontrol.com. 14 August 2015. Retrieved 12 May 2017.
  10. ^ "Balaji Telefilms selects Xstream and Diagnal to power ALT Balaji on multiple devices". Best Media Info. Retrieved 12 May 2017.
  11. ^ "ALTBalaji Introduces its Windows 10 Universal Application". DIGITAL TERMINAL. Retrieved 12 May 2017.
  12. ^ "ALTBalaji rolls out its Windows Universal App to 400 million global Windows 10 users". Mobility India. Retrieved 12 May 2017.
  13. ^ "Connect to ALTBalaji using your favourie devices". Retrieved 12 May 2017.
  14. ^ "Price not an issue once you like what you: Nachiket Pantvaidya see". IMPACT magazine. Retrieved 12 May 2017.
  15. ^ "Ekta Kapoor on ALTBalaji: 'Our target group is the big world between Narcos and Naagin'". Firstpost. 14 August 2015. Retrieved 12 May 2017.
  16. ^ Malvania, Urvi (4 March 2017). "Balaji's ALT to launch with eight new shows". Business Standard. Retrieved 24 April 2017.
  17. ^ K, Brindaalakshmi (22 February 2017). "Balaji Telefilms releases its video on demand app, ALT Balaji". MediaNama. Retrieved 24 April 2017.
  18. ^ Madhok, Diksha (3 August 2015). "Ekta Kapoor's Alt Balaji: The future of Indian television lies between Naagin and Narcos — Quartz". Quartz. Retrieved 12 May 2017.
  19. ^ Malik, Tanya (15 August 2015). "Ekta Kapoor launches Alt Balaji Application, promises content for everyone". Woman's Era. Archived from the original on 18 April 2017. Retrieved 12 May 2017.
  20. ^ "Trailer of ALT Balaji's new show starring Sakshi Tanwar and Ram Kapoor launched".
  21. ^ a b c d "Ekta Kapoor launches 'ALT Balaji app', to premiere 5 web series today". United News of India. 16 August 2015. Retrieved 12 May 2017.
  22. ^ "Manraj Singh of Romil and Jugal: Cutting off my hair at 19 was a shock for my mom". Hindustan Times. Retrieved 12 May 2017.
  23. ^ "Watch: ALTBalaji's new web series Bewafaa Sii Wafaa explores the possibility of love after marriage". The Times of India. Retrieved 12 May 2017.
  24. ^ "Faceinews.com » ALTBalaji forays into regional space with the launch of original Tamil thriller – Maya Thirrai!". faceinews.com.
  25. ^ Banan, Aastha (6 May 2017). "'The Test Case' on AltBalaji is worth watching". Mint. Retrieved 12 May 2017.
  26. ^ "Watch Class of 2017 on AltBalaji". Retrieved 23 October 2017.
  27. ^ "Watch CyberSquad on AltBalaji". Retrieved 23 October 2017.
  28. ^ "Watch Pammi Aunty on AltBalaji". Retrieved 23 October 2017.
  29. ^ "Ragini MMS Returns: ALTBalaji's horror web series is steamy, sure; scary? Not so much- Entertainment News, Firstpost".
  30. ^ "Rajkummar Rao wraps up Bose web-series, preps up for Omerta premier at TIFF 2017". 10 September 2017.
  31. ^ "ALT Balaji announces Dhimaner Dinkaal – its first Bengali original". 24 July 2017.
  32. ^ "Alt Balaji announces new series called Fourplay – Times of India".
  33. ^ "Haq Se: Ekta Kapoor unveils the first look of Rajeev Khandelwal and Surveen Chawla's online show". www.pinkvilla.com.
  34. ^ "Ronit Roy, Mona Singh and Gurdip Kohli team up for Alt Balaji's next". India Today.
  35. ^ Team, Author: Editorial (5 January 2019). "It's a 'Valentine Day' launch for Season 2 of Kehne Ko Humsafar Hain".
  36. ^ "Rithvik Dhanjani and Anita Hassanandani play modern-day couple in Galti Se Mis-Tech". 15 March 2018.
  37. ^ "Web Series: PM Selfie Waali Review – TheDigitalHash". 17 April 2018.
  38. ^ "Why Ekta Kapoor's 'Gandi Baat' is bizarre, not bold". www.dailyo.in.
  39. ^ "Gandi Baat review: This ALTBalaji show oscillates between soft-porn and crude anthology set in rural India- Entertainment News, Firstpost".
  40. ^ "Hum – I'm because of us trailer: Ekta Kapoor's new family drama is all about sisterhood and desires – watch | Entertainment News". www.timesnownews.com.
  41. ^ ALTBalaji's ‘Hum – I'm because of us’ trailer released
  42. ^ "Home first impression: Binge watch this latest web series from Ekta Kapoor with your entire family". 30 August 2018.
  43. ^ "Ekta Kapoor on ALTBalaji's upcoming web series Home: 'It's a simple story, but also an important one' – Entertainment News , Firstpost". Firstpost.
  44. ^ "Barun Sobti to star in ALTBalaji's web-series 'Dysfunctional Family'?". 16 March 2018.
  45. ^ Scroll Staff. "'Zaban Sambhal Ke' trailer: Reboot starring Sumeet Raghavan will be streamed from Oct 19". Scroll.in.
  46. ^ "ALTBalaji to launch a comedy web series titled 'Baby Come Naa'".
  47. ^ ALT Balaji launches trailer of Broken But Beautiful
  48. ^ "Arunoday Singh to star as cop-turned-criminal in ALTBalaji's Apharan, directed by Siddharth Sengupta".
  49. ^ Desk, IBT Entertainment (31 December 2018). "ALTBalaji's Gandii Baat season 2 trailer proves 2019 is all about Naya Saal Naya Maal". International Business Times, India Edition.
  50. ^ "Show's trailer release announcement on Twitter".
  51. ^ "Ekta Kapoor's Tweet".
  52. ^ "Asha Negi and Sharman Joshi pair up for Baarish, celebrate Gudi Padwa". India Today.
  53. ^ "Alt Balaji Bekaboo Trailer Is Extreme Hot #NSFW". 14 May 2019.
  54. ^ "Shantanu Maheshwari to play medical student in Ekta Kapoor's Medically Yours. First look out". India Today. 14 May 2019.
  55. ^ "First look of Alt Balaji's Karan Singh Grover starrer web series 'Boss' is out". news.abplive.com. 9 March 2019.
  56. ^ "Divyanka Tripathi plays a chef in Ekta Kapoor's web series. Here's the first look". The Indian Express.
  57. ^ "Ekta Kapoor announces new show Mission Over Mars on her birthday". 7 June 2019.
  58. ^ India, The Hans. "ALT Balaji Drops Fixerr Official Poster". The Hans India.
  59. ^ "ALTBalaji's next Virgin Bhasskar all set to hit the streaming media soon".
  60. ^ IANS (15 November 2018). "Shreya Goshal sings for ALT's upcoming web series 'Broken'". The New Indian Express. Retrieved 14 March 2019.
  61. ^ Team, Tellychakkar. "Ragini MMS Returns' Season 2 Gets Its Launch Date". Tellychakkar.com. Retrieved 2 December 2019.
  62. ^ "Jennifer Winget starrer Code M to have a conspiracy plot surrounding the Indian Army; read details | PINKVILLA". www.pinkvilla.com.
  63. ^ "Tri-Weekly Season 2 of Dil Hi Toh Hai to start streaming from Feb 2019".
  64. ^ Karan Kundra to romance newcomer Naghna Rizwan in ALT Balaji's next titled 'It Happened In Calcutta'
  65. ^ "Mentalhood poster: Karisma Kapoor returns to acting as a multi-tasking mother of three". hindustantimes.com.
  66. ^ "Makers release first poster of ALTBalaji's upcoming web series 'XXX'".
  67. ^ "Trailer of ALTBalaji's Youth Erotica X.X.X is out now".
  68. ^ "Asha Negi and Sharman Joshi pair up for Baarish, celebrate Gudi Padwa". India Today.
  69. ^ Keshri, Shweta (16 July 2020). "Ekta Kapoor unveils Bebaakee first look: Some loves are nightmares you can't get over". India Today.
  70. ^ ALTBalaji's next revolves around the underworld in 1970s Mumbai
  71. ^ Bicchoo Na Khel to release on Diwali 2020 on ALT Balaji
  72. ^ "Dark7White Trailer: Watch The Evil Trifecta Of Danger, Deceit And Debauchery Come Alive". mid-day.com.
  73. ^ "Apt Balaji's next magnum opus 'Paurashpur' to stream this December".
  74. ^ ALT Balaji's next action drama 'Bang Bang' goes on floors
  75. ^ AltBalaji and ZEE5's new show 'LSD – Love Scandal & Doctors' focusses on five medical interns and a murder
  76. ^ Crashh trailer: Ekta Kapoor series tugs at the heartstrings
  77. ^ Crashh Season 1 Review: An overtly emotional sibling drama
  78. ^ Dev DD 2: ALTBalaji and ZEE5 are back again with double the fun
  79. ^ 'The Married Women' Review: A Tale of Loneliness
  80. ^ 'Bekaaboo 2' Review: A revenge Saga with a lot of twists and turns
  81. ^ "Main Hero Boll Raha Hu: All You Need To Know About Parth Samthaan's OTT Debut". ZEE5 News. 25 March 2021. Retrieved 31 March 2021.
  82. ^ ‘His Storyy’ trailer: After ‘The Married Woman’, ALTBalaji looks at men in love in new web series
  83. ^ Harleen Sethi to play army officer in The Test Case (season 2)
  84. ^ Banan, Aastha (30 August 2015). "mid-day interview: Ekspeaks up on moving beyond daily soaps and foraying into digital content". Mid Day. Retrieved 12 May 2017.
  85. ^ "Watch Movies Online on ALTBalaji". Retrieved 12 May 2017.
  86. ^ "fir filed against ekta Kapoor in Madhya Pradesh for her web series XXX alleging insult to national emblem". Hindustan times.

External links[edit]

  • Official Website